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The Business of Tourism

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Wednesday 13 March 2024
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Events

Light festival generates $9.2m for Taranaki 13th March 2024

Light festival generates $9.2m for Taranaki

The TSB Festival of Lights generated $9.2m for Taranaki’s economy, up from $8m the previous year, according to a report on the event.


Traffic plan set for Lyttelton’s SailGP 12th March 2024 /

Traffic plan set for Lyttelton’s SailGP

SailGP has put in place traffic management plans to manage vehicles and people travelling to the event on 21-22 March and prevent Lyttelton township from being overwhelmed.


Auckland to put on song & dance for St Patrick’s Day 12th March 2024

Auckland to put on song & dance for St Patrick’s Day

Auckland’s central city will come alive in green, white and orange for the St Patrict’s Parade and Festival this Sunday.


Wānaka A&P Show hosts 44k visitors 11th March 2024 /

Wānaka A&P Show hosts 44k visitors

The Wānaka A&P Show welcomed more than 44,000 people to its 87th event over the weekend.


International food festival to debut in Auckland 8th March 2024 /

International food festival to debut in Auckland

A new international food festival will debut next month as part of Auckland Council’s World of Cultures Festival.


Strong demand for Warbirds Over Wanaka return 8th March 2024 /

Strong demand for Warbirds Over Wanaka return

Warbirds Over Wanaka organisers say they are seeing increased demand for this year’s event over Easter.


Dunedin paints town pink for Pink 5th March 2024

Dunedin paints town pink for Pink

Dunedin operators are painting the town pink to celebrate the arrival of pop singer Pink who is playing at Forsyth Barr Stadium tonight.


Perspectives: Do major sporting events really benefit destinations? It depends 28th February 2024 /

Perspectives: Do major sporting events really benefit destinations? It depends

Investment in major events to promote less-frequented destinations may be a better option for tourism compared to popular hubs like Paris.


Thousands head to Taupō for IRONMAN 28th February 2024 /

Thousands head to Taupō for IRONMAN

More than 2,000 athletes and many more supporters will compete in this weekend’s IRONMAN New Zealand event in Taupō.


Wellington’s Lunar NY Festival attracts 12k 20th February 2024 /

Wellington’s Lunar NY Festival attracts 12k

Around 12,000 people converged on Wellington’s waterfront on Saturday night for the fireworks event at the Lunar New Year Festival.


Perspectives: The value of mega events for tourism 15th February 2024 /

Perspectives: The value of mega events for tourism

Big events are a growing share of the tourism market and can provide important economic opportunities for destinations.


Auckland turns up the events heat for summer 15th February 2024

Auckland turns up the events heat for summer

Auckland has more than 15 festivals on the way over the next two months.


Street food event coming to Christchurch 14th February 2024 /

Street food event coming to Christchurch

Foodies Local Guides is launching a new event in Christchurch this March to celebrate the vibrant world of street food.


Mountain bike event relocated due to fire risk 13th February 2024 /

Mountain bike event relocated due to fire risk

Nine tracks around Picton’s Victoria Domain will be closed on Sunday for the fourth round of the Mountain Bike New Zealand National Cross Country Series 2024.


Inaugural gin festival for Greytown 12th February 2024

Inaugural gin festival for Greytown

A new gin festival is launching in Greytown, Wairarapa this year.


Govt allocates $300k to Waitangi events 1st February 2024 /

Govt allocates $300k to Waitangi events

About $300,000 has been allocated to 35 community events commemorating Waitangi Day around the country.


Inaugural NZ cliff diving event attracts 55k visitors 29th January 2024

Inaugural NZ cliff diving event attracts 55k visitors

The Red Bull Cliff Diving World Series at Auckland’s Wynyard Quarter over the weekend attracted 55,000 spectators across the two days, says organisers.


Major diving event debuts in Auckland 26th January 2024

Major diving event debuts in Auckland

The inaugural Red Bull Cliff Diving World Series is taking place at Wynyard Quarter in Auckland this weekend.


Up to 30k visitors expected for inaugural NZ cliff diving event 16th January 2024

Up to 30k visitors expected for inaugural NZ cliff diving event

Red Bull Cliff Diving World Series organisers are anticipating crowds of up to 30,000 across the two-day event in Auckland on 27-28 January 2024.


RealNZ, Pāmu support Mavora Explorer event 16th January 2024 /

RealNZ, Pāmu support Mavora Explorer event

RealNZ has partnered with Pāmu to sponsor the mountain biking and running event The Mavora Explorer on 27 January 2024.


Taupō preps for thousands of IRONMAN visitors 6th December 2023 /

Taupō preps for thousands of IRONMAN visitors

Around 1,300 competitors are expected in Taupō this Saturday for IRONMAN 70.3.


Northland Regional Events fund opens 10th November 2023 /

Northland Regional Events fund opens

The final 2023 round of submissions for the Northland Regional Events Fund have now opened.


Beervana sets 2024 dates 9th November 2023 /

Beervana sets 2024 dates

Beervana will return to Wellington’s Sky Stadium on 23 and 24 August 2024.


Large Auckland event postponed due to rāhui 7th November 2023

Large Auckland event postponed due to rāhui

A diving event due to be held in Auckland this month has been postponed to respect a rāhui put in place from the ongoing effects of a sinkhole and waste discharging into the Waitematā Harbour.


NZ’s largest outdoor art event back after 5 years 3rd November 2023 /

NZ’s largest outdoor art event back after 5 years

New Zealand’s largest outdoor art event is returning to Auckland’s Fort Takapuna this weekend.


Auckland’s Diwali Festival to attract 100k visitors 1st November 2023 /

Auckland’s Diwali Festival to attract 100k visitors

Up to 100,000 people could line the streets of Auckland’s central city this weekend for the Diwali Festival, according to Tātaki Auckland Unlimited.


…while Mackenzie Regional Events Fund opens 31st October 2023 /

…while Mackenzie Regional Events Fund opens

Applications for the next Mackenzie Regional Events Fund open tomorrow, 1 November, for events to be held in 2024 between 1 February and 31 December.


Auckland Marathon readies for 14k competitors 25th October 2023 /

Auckland Marathon readies for 14k competitors

More than 14,000 people are expected to put their best feet forward for the Auckland Marathon this weekend.


Mountain biking event generates $2.4m 20th October 2023 /

Mountain biking event generates $2.4m

The Skoda Cycling NZ Schools National Mountain Bike Championships earlier this month attracted around 1,400 people, including close to 500 riders.


Raglan Arts Weekend returns for 13th year 19th October 2023 /

Raglan Arts Weekend returns for 13th year

The Raglan Arts Weekend is returning to the beachside town for its 13th year over Labour Weekend.


Armageddon Auckland to attract 50k fans 12th October 2023 /

Armageddon Auckland to attract 50k fans

More than 50,000 people are expected to attend the Armageddon festival at Auckland Showgrounds over Labour Weekend.


Voting opens for NZ’s favourite event 12th October 2023 /

Voting opens for NZ’s favourite event

The New Zealand Events Association has opened public nominations for New Zealand’s Favourite Event.


Lake Taupō Cycle Challenge to attract thousands 5th October 2023 /

Lake Taupō Cycle Challenge to attract thousands

Thousands of athletes and supporters from New Zealand and overseas will descend on Taupō next month for the 45th anniversary of the Lake Taupo Cycle Challenge.


Auckland’s Santa Parade returns for 90th anniversary 5th October 2023

Auckland’s Santa Parade returns for 90th anniversary

The Farmers Santa Parade in Auckland is back for its 90th year.


Meat fest coming to Hamilton 28th September 2023 /

Meat fest coming to Hamilton

The Meatstock Festival’s food, music, and barbecue is coming to Mystery Creek Events Centre in Hamilton.


Tauranga gears up for eventful summer 27th September 2023

Tauranga gears up for eventful summer

Tauranga is lining up for an economic boost this summer from a varied lineup of events, music and entertainment.


New Commercial Bay show attracts 1,000 25th September 2023

New Commercial Bay show attracts 1,000

Close to 1,000 people descended on Auckland’s Commercial Bay on Saturday for the Solstice Fashion Show.


Govt provides $5m for Taupō Supercars 22nd September 2023 /

Govt provides $5m for Taupō Supercars

The government is contributing $5m to the future of Supercars events in New Zealand.


Wellington Heritage Festival returns 22nd September 2023 /

Wellington Heritage Festival returns

The Wellington Heritage Festival is set to showcase Te Whanganui-a-Tara and the region’s multicultural history once again.


BEIA Conference: Post-Covid business events rush slows, but market strong 20th September 2023 /

BEIA Conference: Post-Covid business events rush slows, but market strong

But delegate numbers remain as strong as ever, say business events leaders.


Artweek In The City an Auckland affair 19th September 2023 /

Artweek In The City an Auckland affair

Art is returning to Auckland CBD as part of Heart of the City’s Artweek In The City event next month.


Perspectives: Managed response to extreme weather crucial for events industry 6th September 2023 /

Perspectives: Managed response to extreme weather crucial for events industry

Festival organisers need to be able to manage their response to extreme weather events as summers are increasingly plagued by flooding and heatwaves.


Tauranga visitor boost from games 29th August 2023

Tauranga visitor boost from games

Around 20,000 people are expected to visit Tauranga for the Zespri AIMS Games from 2 – 8 September.


Calmer season, fewer events, stronger sales – NZEA on summer hopes 9th August 2023 /

Calmer season, fewer events, stronger sales – NZEA on summer hopes

Last season saw an oversupply of events, which hurt ticket sales.


Large events still to come after World Cup for Wellington 9th August 2023

Large events still to come after World Cup for Wellington

Wellington will be hosting fireworks, footy, foodie events and films over the coming months, with a lot to follow its hosting of the FIFA Women’s World Cup 2023.


Napier Winter Deco Festival attracts internationals 21st July 2023 /

Napier Winter Deco Festival attracts internationals

Napier’s Winter Deco Festival is an international affair this year, with ticket sales attracting visitors from the United States and Australia.


World Cup countdown: “Huge opportunity” for tourism – PM 18th July 2023 /

World Cup countdown: “Huge opportunity” for tourism – PM

Prime Minister Chris Hipkins says the FIFA Women’s World Cup is a big opportunity for New Zealand tourism.


World Cup countdown: 13k overseas visitors,  $18m spend expected for Waikato 17th July 2023 /

World Cup countdown: 13k overseas visitors, $18m spend expected for Waikato

The FIFA Women’s World Cup could bring more than 12,500 international travellers to and around Waikato during the tournament, according to Hamilton & Waikato Tourism.


New Rotorua festival aims for 3k runners 10th July 2023 /

New Rotorua festival aims for 3k runners

A new Rotorua festival targeting marathon lovers aims to attract 3,000 people at its first event on 10-11 November.


SailGP generates $8m visitor spend for Christchurch 6th July 2023 /

SailGP generates $8m visitor spend for Christchurch

The Sail Grand Prix generated $13.9m for Christchurch’s regional economy and contributed to total visitor spend of $8.1m, according to the event’s organiser.